Chatbots marketing the uprising digital marketing trend
In this constantly evolving world, where changes in technology affects trends in the market, use of chatbots have been on the rise. For...
How to select what type of content should your business use
Many people associate content with written pieces like blog posts, but content can take many forms like videos, graphics, audio content, eve
Is Youtube set to overtake Facebook?
A study done on brands most loved by kids shows that Youtube came out tops. It beat out iconic brands like LEGO, McDonald's, Crayola and
Pinterest to launch Promoted Video
After a year of testing promoted videos, Pinterest is finally offering this option to all advertisers. Promoted videos which auto-plays will
What is content marketing and how it works
“In its essence, content marketing is an approach where free content or information is created and distributed to a clearly defined audience
Top 5 digital marketing trends you need to know in 2017
We take a look at content marketing, big data, marketing automation, mobile marketing and social media marketing as the hottest trends in di